DTAP Questionnaire Form Digital Transformation Accelerator Program - Geniusto

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Help us understand your Digital Transformation Journey by completing this short questionnaire.

Survey results will be kept confidential. We shall use your answers to assess how we can best to help you. Afterwards, our team will get in touch with you.

Progress 1 of 11

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Question #1: Digital Transformation as a Business Strategy Priority*
What is the priority level of digital transformation in your organization?
- Extreme priority
- High-level priority
- Somewhat a priority
- Not a priority

Question #2: Digital Transformation Strategy*
To what degree has your organization formalized its strategy for digital transformation? (Select 1)
- We have a well-developed and well-implemented digital transformation strategy, as well as a digital transformation roadmap
- We have a written strategy for digital transformation, but no roadmap for its planning and prioritization
- We are starting to plan out a strategy for our digital transformation

Question #3: Your Organization’s Digital Transformation Success

What do you see as key to your organization’s future digital transformation success? Please rank according to importance with 5 being the highest and 1 being the lowest.
Speed, flexibility, and bottom-up decision-making*
Focus on the customer and customer experience*
A clear and focused strategy to guide digital efforts*
Relevant talent and skills in our employees*
Data-driven mindset in the organization*
An enabling technology architecture*
Effective change management in our business process*
Actionable view across customer and operational data*
Senior management buy-in*
Integration with our ecosystem partners*

Question #4: Digital Maturity*
What is your plan to do to achieve full digital transformation towards being fully digitally mature? (Select 1)
- Continuously improve our digital strategy and innovation
- Develop a stronger talent model (recruiting, managing, developing)
- Better develop and deploy digital capabilities (e.g. analytics, cloud computing)

Question #5: Barriers*
What do you feel are the barriers toward your organization achieving its digital transformation goals? (Select 1)
- Lack of a cohesive digital strategy plan and digital transformation playbook
- Legacy technologies
- Lack of skills internally
- “Business as usual” processes and operating model
- Lack of financial and resource investment
- Mindset and culture
- Lack of skills from external technology partners
- There are no barriers

Question #6: Organizational Digital Capabilities and Technologies

Is your organization currently utilizing its digital capabilities and technologies? How is your organization utilizing or intends to use its digital capabilities and technologies?
To improve operational efficiency*
To improve customer experiences*
To launch new products and services*
To improve employee productivity and retention*
To use analytics to better understand customer and market insights*
To open new markets and growth opportunities*
To re-imagine business processes*

Question #7: Investing in Technology*
Does your organization’s leadership plan to invest in any of the following in the next 12 – 24 months? Select all that apply
- Select All
- Digital payments/Payment Service Interface
- Digital wallet
- Core system upgrade(s)
- Omnichannel platform(s)
- Cybersecurity and infosec
- eKYC solution(s)
- Data analytics
- Software-as-a-service
- APIs (open application programming interfaces to allow integration with partner’s solutions)
- Microservices

Question #8: Digital Transformation Investments

What does your organization expect to achieve from its digital transformation investments? Please rank according to importance with 5 being the highest and 1 being the lowest
Operational efficiency*
Higher profitability*
Revenue growth*
Employee productivity*
Customer retention*
Customer acquisition*

Question #9: Digital Platforms*
If you compare your company with other companies within the business industry that it is in, where does your company stand in terms of digital transformation and the use of digital platforms? (Select 1)
- At par, if not, better than our peers
- Nearly at par with our peers
- Somewhat at par with our peers
- Lags behind our peers

Question #10: Mobile platforms*
How is your company primarily using mobile platforms to change how your business engages with customers? (Select 1)
- Our mobile platforms are an integral part of our core business strategy and operations. Our customers engage us best through our mobile app
- Our mobile platform adds a new channel for our customers to communicate with us and vice versa
- Our mobile platforms are used to primarily push information about our products and services
- We don't have a mobile platform but are plans are in the works to have one in the near future
- We don't plan to have a mobile platform anytime soon

Thank you for completing our short survey. Our goal is to see how we can help your company with your Digital Transformation Journey. Please share some details about yourself, and our team representative will get in touch with you.
Full Name*
Company Name*
Designation*
Company Email Address*
Mobile Number

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